I EATING LIGHT CO.,LTD.
Dietician
"I EATING LIGHT LTD." is dedicated to solving social issues related to health supplements in Taiwan.
Established for 9 years, "I EATING LIGHT LTD." is led by Jiang Xin-Hua, a certified dietician who serves as the company's director and head of research and development. The company has received 44 global certifications and awards to date.
When a corporate brand has the ability to solve social issues, it should strive to do so, making solving social issues the ultimate goal of its business operations. A social problem is also a business opportunity, and money is a social reward that comes along after the problem is solved, representing the right way of business operation. Furthermore, there is an obligation to be loyal to customers, prioritizing their benefits of buying health supplements. The first thing is effectiveness, and the second is safety.
[Product Development]
As a researcher, one must possess a dietician license. First, dieticians have knowledge of nutrition, making them more adept at research and development; second, dieticians who are nationally certified professionals should have a higher ethical bottom line. It is also important to clearly let consumers know the name and face of the researchers, rather than just the company's name, as a responsible practice. If every researcher is willing to show their face, the cost of social supervision will be reduced. I have led by example for 9 years and this has already been a corporate culture too.
[Product Inspection]
The "showing face" strategy is also effective in product inspection. To uphold reputation, our products are rigorously inspected for heavy metals, microorganisms, plasticizers, and even for substances that are not commonly inspected, such as nuclear radiation, polycyclic aromatic hydrocarbons (PAHs), and ethylene oxide. We strictly adhere to the principle of inspection before sell for each batch.
As a dietician, we use our professional knowledge, reference international literature, and implement strict inspections for each batch to develop and protect our products. We honestly answer customer questions and, in cases where costs exceed market prices, we aim to earn a reasonable profit. We hope that even after a hundred years, " I EATING LIGHT LTD." will continue to hold the motto of " we shall do things with our sincerity and trustworthiness even without supervision from others, because God sees."
